One Abacus are accountants in London who make accountancy and bookkeeping simple.

Revolutionising an
online identity.

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One Abacus accountants provide complete small business contractor accountants services in London including bookkeeping management for freelancers, contractors, SMEs and more. We worked with them to redesign their existing site to create an industry leading brochure website.


The Brief

One Abacus had started an SEO campaign and felt that their website wasn't up to scratch to support the campaign. We were very careful in making sure no content was lost during the migration to make sure there was no negative SEO impact.

One Abacus Mobile
One Abacus Mobile
One Abacus Mobile

The Outcome

We worked with Ryan at One Abacus to reinvent the brands online personality. We addressed the sites major issues by giving the brand purpose and direction. We introduced illustration to give the site a unique and memorable feel. We also spent a lot of time making sure performance was the best it could be, as this was a major issue with the current website.

Project Features


The site features illustration that gives the website a strong visual identity and presence.


The website is highly optimised for performance, scoring 99/100 in Google Lighthouse.

Effective Navigation

The site feels intuitive, easy to use and easy to find information.